In the Media
Another Day at Tesla: Execs Depart, Musk Invites Controversy
Sep 08, 2018 // Quotes Paul Argenti, professor of corporate communication, in an article about continued controversy surrounding Tesla, stemming from the behavior of CEO Elon Musk and a growing list of executive departures.
View at Associated Press
Social Media Hearings: Five Things to Watch as Facebook and Twitter Executives Get Grilled by Congress
Sep 05, 2018 // Quotes Paul Argenti, professor of corporate communication, in an article about top executives from Facebook and Twitter preparing to appear before Congress today.
View at USA Today
Sheryl Sandberg Testified on Capitol Hill Today, Not Mark Zuckerberg—a Key Skill Could Be the Reason
Sep 05, 2018 // Quotes Paul Argenti, professor of corporate communication, in an article about Facebook COO Sheryl Sandberg’s testimony before Congress yesterday.
View at CNBC
Facebook, Twitter and Google Have a Lot to Prove to Congress
Sep 04, 2018 // Quotes Paul Argenti, professor of corporate communication, in an article about top executives from Facebook, Google, and Twitter preparing to testify before Congress this week.
View at CNET
Why Amazon Is Responding to Bernie Sanders’ Criticism While Ignoring Trump
Sep 02, 2018 // Quotes Paul Argenti, professor of corporate communication, in an article about Amazon’s decision to respond to criticism from Senator Bernie Sanders despite having previously avoided confrontation with President Trump.
View at CNBC
Nike Removes Ad after Social Media Uproar
Aug 22, 2018 // Continued coverage of comments by Paul Argenti, professor of corporate communication, regarding a recent controversy involving the marketing image Nike used to promote a balaclava.
View at The Journal Gazette
Nike Slammed for Profiting from ‘Gang Culture’ After Marketing a Balaclava Worn by a Black Model
Aug 22, 2018 // Quotes Paul Argenti, professor of corporate communication, in an article about a recent controversy regarding the marketing image Nike used for an article of clothing that critics say perpetuates violent and menacing stereotypes of black youth.
View at The Washington Post
Elon Musk Urged to Stop Tweeting
Aug 15, 2018 // Continued coverage of comments by Paul Argenti regarding Elon Musk’s erratic communications efforts. Argenti says Tesla’s board needs to have a stern conversation with Musk in order to rein in the CEO
View at The CEO Magazine
Tesla Board Should Have a Stern Conversation with Elon Musk
Aug 14, 2018 // As a guest on CNBC, Paul Argenti discusses how Tesla’s board should handle CEO Elon Musk’s unpredictable communications, which often cause controversy and hurt the company’s stock. Argenti says that the board should have a stern conversation with Musk.
View at CNBC
Elon Musk Goes to Charm School
Aug 02, 2018 // Quotes Paul Argenti in an article about the transformation of Elon Musk, the CEO and founder of Tesla, following controversial comments he made during an earnings call in May. “I don’t think there’s a more bizarre earnings call I’ve listened to,” Argenti said of Musk’s May remarks.
View at Chief Executive
3 Times Howard Schultz Saved Starbucks
Jun 05, 2018 // Continued coverage of comments by Paul Argenti about the legacy Howard Schultz is leaving behind at Starbucks. Argenti says one of the great achievements of the longtime Starbucks CEO was building the company into an accessible luxury brand.
View at WBBH
3 Times Howard Schultz Saved Starbucks
Jun 05, 2018 // An article about the impact Howard Schultz has had on Starbucks during his nearly four decade tenure at the company quotes Paul Argenti. Argenti says Schultz helped build Starbucks into a status symbol. “He created an accessible luxury for people,” he says.
View at CNNMoney
Apple's Not the Only Company Worried about Your Bad Habits
Jun 05, 2018 // Quotes Paul Argenti in an article about tech companies working to curb users’ dependence on their products, namely smartphones. Argenti says the new strategies are attempts to address growing concern about tech addiction before it balloons into a major PR issue.
View at CNNMoney
Apple's Not the Only Company Worried about Your Bad Habits
Jun 05, 2018 // Continued coverage of comments by Paul Argenti regarding technology companies implementing new policies to help combat tech addiction. Argenti says more businesses need to get ahead of crises and that Apple’s plan to confront tech addiction before it becomes a major PR problem is a “fantastic strategy.”
View at KCTV
Why Is Elon Musk so Bad at Twitter?
Jun 03, 2018 // An article examining Tesla CEO Elon Musk’s social media habits references comments Paul Argenti made to The Washington Post earlier this year regarding a string of April Fool’s tweets in which Musk mocked reports that Tesla was on the verge of bankruptcy.
View at Salon
Think the Big Banks Have Abandoned Coal? Think Again
May 29, 2018 // Continued coverage of comments by Paul Argenti regarding renewed investment by U.S. banks in the coal industry, after pledging to reduce their commitment to coal in 2015. Argenti says that a lot of what passes for sustainability among corporations is nothing more than public relations.
View at The San Antonio Express-News
Think the Big Banks Have Abandoned Coal? Think Again
May 28, 2018 // Quotes Paul Argenti in an article about U.S. banks re-embracing the coal industry. Many banks vowed to cut back on lending to coal companies in 2015, after which Argenti began citing the decisions in lectures as an example of corporate principles trumping profits.
View at The New York Times
Southwest Hopes $49 Fares Will Draw Customers after Its First Passenger Death
May 16, 2018 // An article about Southwest’s renewed marketing efforts following the airline’s first passenger fatality quotes Paul Argenti. Argenti says the airline is well-positioned to bounce back from the accident given its strong reputation among passengers.
View at The Washington Post
Tesla Woes: “Subsidy Entrepreneur” Elon Musk Faces Dire Market Realities
May 09, 2018 // Continued coverage of comments by Paul Argenti, professor of corporate communication, regarding a recent Tesla earnings call in which CEO Elon Musk was dismissive of several questions. Argenti says he can’t think of a more bizarre earnings call he’s listened to.
View at The New American
Silicon Valley's New Motto: Be Responsible
May 09, 2018 // Continued coverage of comments by Paul Argenti, professor of corporate communication, about a shift in messaging among technology companies.
View at WDIV