In the Media

What The Spotify, Glenn Youngkin And Eric Lander Statements Tell Us About The Art Of Apologizing Today

Feb 08, 2022 // Quotes Paul Argenti in an article about effective apologies from businesses and leaders in today's world. "One of the rules of crisis management is to solve the problem once and for all, not put a band-aid on it and then see if we can get through this,” says Argenti.
View at Forbes

CNN President Resigns after Relationship with Co-worker

Feb 02, 2022 // Quotes Paul Argenti in an article about CNN President Jeff Zucker, who resigned after acknowledging a consensual relationship with another network executive.
View at Associated Press

Why Big Tech Companies Have Been Quiet on Texas’ Abortion Law

Jan 20, 2022 // Quotes Paul Argenti in an article examining why many tech companies have remained silent on recent abortion laws in states like Texas, after speaking out on other controversial issues.
View at Wired

Inside Facebook’s Decision to Eliminate Facial Recognition—For Now

Nov 05, 2021 // Quotes Paul Argenti in an article examining Facebook’s decision to ban facial recognition from its platform, as well as how the social media company has responded to numerous controversies that have plagued it in recent years.
View at Washington Post

How Facebook Can Fix Its Trust Issue

Oct 25, 2021 // Paul Argenti joins “The Exchange” to discuss the controversies facing Facebook and what the company can do to rebuild its trust with customers.
View at CNBC

Facebook Looking for Its Voice at a ‘Watershed Moment’

Oct 25, 2021 // “The best strategy when this kind of attack comes your way is, admit that you did something wrong,” says Paul Argenti in an article examining Facebook’s response to recent controversies.
View at Politico

What Does the Ascent of the Chief Purpose Officer Mean for CMOs?

Oct 08, 2021 // Quotes Paul Argenti in an article about how the rise of chief purpose officers is impacting the work of marketing chiefs.
View at Association of National Advertisers

What Mark Zuckerberg Got Wrong in His 1300-Word Facebook Memo

Oct 07, 2021 // Quotes Paul Argenti in an article about Facebook CEO Mark Zuckerberg, who posted a lengthy missive this week defending the company following a whistleblower testimony and prolonged platform outage.
View at Forbes

Ignoring the Biden Vaccine Mandate Could Mean Heavy Fines

Sep 13, 2021 // Quotes Paul Argenti in an article advising employers on how to approach speaking to employees about President Biden's latest vaccine mandate
View at Business Insider

Wokewashing: An Introduction

Aug 16, 2021 // Highlights Paul Argenti in an article analyzing “wokewashing”— attempts by brands to leverage social causes for branding and advertising purposes.
View at Quartz

The C-Suite Job of the Future: Chief Purpose Officer

Jul 21, 2021 // “It’s employees who are really driving this,” says Paul Argenti in an article about the growing trend of companies hiring a purpose-focused executive—chief purpose officer—to lead efforts and departments tackling societal issues.
View at Axios

How Corporate America Is Approaching Juneteenth, the Newest National Holiday

Jun 17, 2021 // Quotes Paul Argenti in an article about corporate America’s approach to Juneteenth.
View at NBC News

Executives of 100-Plus Companies Speak Out against Voter Restrictions

Apr 04, 2021 // “The most important thing that you have to worry about is: can you actually do something about it?” Paul Argenti says in a piece discussing the number of companies and executives speaking out against a new Georgia law that restricts voting access.
View at CNN International

Corporate America Scrambles to Get behind Voting Rights

Apr 03, 2021 // “If companies are on the right side of this, the benefit that they get from speaking out is much greater than the blowback they're gonna get,” says Paul Argenti in an article about how companies are responding to a Georgia law that restricts voting access.
View at Axios

H&M, Nike, Other Brands Face Boycott in China

Apr 02, 2021 // Paul Argenti joins CNN International to discuss the fine line companies must walk if they want to do business in China.
View at CNN International

Corporate America Speaks on Georgia's Voting Restrictions

Apr 01, 2021 // Quotes Paul Argenti in an article about corporate executives that have begun to speak out against a new Georgia law that restricts voting access.
View at Axios

VW’s ‘Voltswagen’ Name Change Was an April Fools’ Day Prank

Mar 31, 2021 // Continued coverage of comments by Paul Argenti regarding an April Fools’ Day prank by Volkswagen in which the company claimed it was changing its name.
View at Pittsburgh Post-Gazette

Starbucks Turns 50 after Year of Pandemic Challenges

Mar 30, 2021 // Quotes Paul Argenti in a piece about Starbucks’ 50-year anniversary. Argenti says the company brought the idea of specialty coffee houses mainstream, creating a new sector of the restaurant business.
View at Marketplace

Volkswagen Admits Its Name Change Was an April Fools’ Day Prank

Mar 30, 2021 // Quotes Paul Argenti in an article about Volkswagen, which issued a news release this week stating that the company was changing its name to “Voltswagen” and later admitted the name change was an April Fools’ Day prank.
View at The Washington Post

Lessons from the MyPillow Guy: Should CEOs take a stand on political and social issues?

Feb 03, 2021 // A story about Mike Lindell, founder and CEO of MyPillow, features a Harvard Business Review article by Paul Argenti that examines when, and how, companies should speak out on social issues.
View at SmartCompany