In the Media
Season’s Greetings Mean Corporate Stress
Dec 22, 2015 // Paul Argenti says, "The pressure is so great among companies to avoid offending individual groups that they end up offending everyone."
View at Wall Street Journal
How to Become a Spin Doctor
Nov 10, 2015 // Paul Argenti says, “CEOs rarely come up through corporate communication and rarely have an understanding of it, even though they spend most of their time communicating.”
View at BBC
SeaWorld faces a PR challenge
Nov 05, 2015 // Paul Argenti comments on SeaWorld trying to move forward after criticism from animal rights activists and the release of the documentary "Blackfish." He says, "The good news for SeaWorld is that Americans have pretty short memories. It’ll be forgotten."
View at Marketplace
The Biggest Culprit in VW's Emission Scandal
Oct 13, 2015 // Concerning the VW scandal, Paul Argenti says, "It may be many things, but my sense is that rather than a major conspiracy, it is another example of a company hell bent on growth whose performance culture created this problem."
View at Fortune
After FIFA arrests, corporate sponsors face big dilemma
May 28, 2015 // Paul Argenti says, "If I were really trying to be the most responsible, I would cut my losses now. This isn't going to get better."
View at The Washington Post
The McDonald's makeover: New kale, new Hamburglar, same old problems
May 11, 2015 // Paul Argenti says McDonalds has been good at reinventing itself.
View at Mashable
Why female CEOs are staying quiet on activist investors
Feb 23, 2015 // Paul Argenti says it would reflect well on a female CEO to speak up about aggressive moves by activist investors toward firms led by women.
View at Fortune
Aetna becomes latest company to boost its own minimum wage
Jan 16, 2015 // Paul Argenti comments on companies like Aetna and Gap raising minimum wage.
View at The Washington Post
100 Most Influential in Business Ethics
Dec 11, 2014 // Paul Argenti is one of the top academics on the 2014 list.
View at Ethisphere
Packaging the boss
Oct 13, 2014 // Paul Argenti comments on CEOs delegating their social media efforts to staff. "That's the worst way to do it," says Argenti. "Ninety-five percent of the activity I see is really bad blog posts."
View at Fortune
Note to Mary Barra: GM's Recalls Aren't Just a PR Problem
Oct 07, 2014 // Paul Argenti says that General Motors Chief Executive Mary Barra is "approaching [recalls] as a public relations/legal problem."
View at BusinessWeek
No Pain, No Gain: When Bosses Need to Rip the Band-Aid
Oct 02, 2014 // Professor of Corporate Communication Paul Argenti comments on Pacifici Investment Management Co.'s (PIMCO) executive plan to oust co-founder Bill Gross.
View at Wall Street Journal
Small Bank Aims Big Guns at Puerto Rico
Oct 01, 2014 // Paul Argenti comments on Puerto Rico's hiring of two public relations firms in response to criticism of Governor Alejandro Garcia Padilla's treatment of a local bank.
View at Wall Street Journal
Drugstore Chain CVS Kicks Tobacco Habit A Month Early
Sep 03, 2014 // Paul Argenti weighs in on CVS pulling cigarettes off their shelves one month ahead of schedule. "They'll end up getting more than $2 billion in reputational capital and kudos," he said.
View at NPR
What People Are Really Doing When They’re on a Conference Call
Aug 19, 2014 // Paul Argenti gives advice on best practices to keep people engaged during conference calls; you will be surprised at what many are doing during calls.
View at Harvard Business Review
When CEOs go rogue: how to stage a power coup and win
Aug 19, 2014 // Paul Argenti discusses 3 requirements needed for a successful CEO comeback.
View at The Guardian
Ben & Jerry’s Throws Fudge Brownie Into GMO Food Fight
Aug 01, 2014 // Paul Argenti comments on Unilever's competing interest across products regarding social responsibility and non-GMO commitment.
View at Bloomberg
Malaysia Airlines is stuck with its name
Jul 30, 2014 // Paul Argenti tells Malaysia Airlines not to bother changing its name. There would be no point; its disasters were too big.
View at Financial Times
This new-era brokerage company thinks it can help people profit—literally—from the news
Jul 24, 2014 // Paul Argenti questions the potential conflict of interest he sees in news organizations’ arrangements with former Microsoft executive Hardeep Walia's online-trading firm, Motif Investing.
View at Quartz
GM's post-recall strategy pays dividends
Jul 24, 2014 // Paul Argenti discusses how GM has to change a corporate culture that led to its crisis, and that goes beyond a simple PR response.
View at Marketplace