Breakout Strategy

Breakout Strategy: Meeting the Challenge of Double-Digit Growth

Sydney Finkelstein
Steven Roth Professor of Management
Tuck School of Business at Dartmouth
100 Tuck Hall
Hanover, NH
sydney.finkelstein@dartmouth.edu

How many companies live in a world of back-and-forth market share battles, marginal improvements in business prospects followed by troubling setbacks, simply unable to get untracked? How many companies are “just there,” in the game, but not really? On no one’s list of great companies, but harbouring aspirations of breaking through to become a player, a leader, in their market places?

Remarkably, there is a path forward, toward breakout – the creation of a new strategy that catapults a company from nothing to something. Something important, and something increasingly profitable. Breakout Strategy – based on five years of research and hands-on work with leaders in companies in the United States, Europe, Asia, and Australia – offers a clear, actionable, set of ideas that give managers all the tools they need to move toward the sweet spots that exist in every industry. Breakout ideas are realistic and field tested – they do not require a legion of consultants but rather are within reach of every management team. The key ingredient: managers fired up for change but lacking the essential toolkit that can lead to winning positions in any industry. Breakout Strategy provides that toolkit.

Highlights

Reviews
"Breakout Strategy is bursting with fresh ideas. It reveals how strategy-well conceived and implemented-is the spearhead for value creation and sustained high growth."
—Paul Bateman, CEO, JPMorgan Asset Management
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Four strategies
Armed with an understanding of the major types of breakouts, managers have four potential pathways to success.
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