In the Media
Returns help retailers play for keeps
Dec 25, 2013 // Paul Argenti says returns are a fact of life for online retailers.
View at Marketplace
The Biggest Business Failures and Successes of 2013
Dec 24, 2013 // Lessons learned: Don't fat-shame your customers, do make feel-good viral ads.
View at U.S. News & World Report
The 5 Biggest PR Blunders Of 2013
Dec 20, 2013 // Paul Argenti's annual list of the biggest communication blunders.
View at Business Insider
Top Five Communication Blunders
Dec 16, 2013 // Dartmouth College professor Paul Argenti selected the top five communications blunders of 2013
View at PRWeek
Biggest marketing blunders of 2013
Dec 14, 2013 // This year has been filled with corner office execs making dumb mistakes.
View at New York Post
#AskJPM slam shows hatred for bank
Nov 15, 2013 // Paul Argenti says a recent Twitter feed by JPMorgan Chase was, "just as dumb as can be."
View at New York Post
SAC Capital agrees to plead guilty to insider trading charges
Nov 05, 2013 // Professor Paul Argenti says the reputation of the financial services industry has never been worse.
View at The Guardian
Starbucks switches message on open carry guns in stores
Sep 19, 2013 // Professor Paul Argenti comments on Starbucks CEO Howard Schultz's announcement about guns.
View at Marketplace
Why CFOs and Other Leaders Shouldn’t Pass the Blame
Sep 06, 2013 // “Everything we know about communication tells us that you should focus on the positive, not on the negative,” Argenti says.
View at CFO
Bill Ackman and J.C. Penney May Both Be Wrong
Aug 09, 2013 // Professor Paul Argenti says the retailer needs a leader who can, "really think about strategy."
View at U.S. News & World Report
What can save the IRS brand?
Jun 04, 2013 // The IRS “... stands for a whole lot of things that people don’t feel good about,” Paul Argenti says.
View at Marketplace