Amit Bhattacharjee

Visiting Assistant Professor of Business Administration


Amit Bhattacharjee is a Visiting Assistant Professor in the Marketing group at the Tuck School of Business at Dartmouth College.

Professor Bhattacharjee’s research lies at the intersection of moral psychology, economic decision making, and consumer well-being. Using a series of behavioral experiments and field studies, he investigates how consumer moral beliefs influence their marketplace behavior. Current projects examine responses to public scandals, judgments of producer motives, and how the pursuit of authenticity influences consumption.

Areas of Interest

Marketing  //

  • Moral judgment and decision making
  • Economic judgment and decision making
  • Consumer beliefs and well-being




(603) 646-8986


The Wharton School, University of Pennsylvania

  • Ph.D., Marketing, 2012
  • M.S., Marketing, 2010
  • B.S., Economics, Magna Cum Laude, 2004